Press Release
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february 22, 2016 - Volvo Cars
Volvo Cars reveals global integration of Spotify music streaming service in new models
Volvo Cars is the first car maker to integrate the hugely popular #spotify music streaming service globally in its new cars, starting with the new #Volvo XC90, S90 and V90 this spring, it was announced at the 2016 Mobile World Conference in #barcelona.
The Swedish car maker has worked closely with the popular music streaming service to ensure a natural and familiar user interface in the car. The integration takes advantage of Spotify’s most appreciated features using the large real-estate of the tablet-like touch screen in the new XC90, S90 and V90, and does away with the need to use a smartphone for music streaming while on the road.
Native integration
“Anyone that has used #spotify knows how great it is – you have access to your favourite music, all the time. We are very proud of our unique and custom-made interface for #spotify,” said Björn Annwall, Senior Vice President of Marketing, Sales and Service at #Volvo Cars.
Accessing #spotify will require a Premium subscription. A 30-day free trial period will be available for those new to the service. The #app will be available for #Volvo owners in all countries where #spotify is available.
“As before, you can still play music from your #spotify smartphone #app in your car, or you can use the in-car #app, which will contain all of your favourite playlists, artists and albums. And with Spotify’s ability to deliver extremely high-quality streaming, it has never been a better time to get the most out of the Bowers & Wilkins sound system in our new XC90, S90 and V90,” concluded Björn Annwall.
At present, #spotify is also available to stream in #Volvo models via Bluetooth or through Apple CarPlay. However, the native application in #Volvo Cars’ Sensus user interface in the new XC90, S90 and V90 provides a much richer experience and a search functionality that non-native applications cannot deliver.
Volvo’s integrated #spotify application includes the much appreciated #spotify Connect functionality, which allows passengers to use their mobile devices as remote controls for the #spotify in-car #app without the need to connect their devices to the car or drain their batteries.
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