Press release
4MB
gennaio 18, 2023 - Toyota
From Akio to Car Enthusiasts: "There Is a Carbon-neutral Path for Car Lovers!"
Comunicato Stampa disponibile solo in lingua originale.
“There is a carbon-neutral path for us as car lovers!”
President #akiotoyoda emphasized these words in his presentation at the Tokyo #auto Salon 2023, a custom car event held at Makuhari Messe on January 13, 2023.
Flanking him as he spoke were the AE86 Levin and Trueno, “two classic cars of yesteryear,“ still very popular among car enthusiasts today.
These two contained a message Akio wanted to deliver to car enthusiasts who are feeling slightly uneasy as the world goes carbon-neutral; they may no longer be allowed to drive their beloved cars in the future because older ones are not considered lower- or zero-emission vehicles.
Below is Akio’s message in its entirety.
First, I’d like to wish you a Happy New Year. At the beginning of this year, there were two articles in the news with my name on them.
One was, “Toyota President, Absent from New Year’s Reception.”
I’m sorry if I caused any concern. Being able to give the New Year’s greetings here today I finally feel like it's the New Year.
The other article was this: "Toyota is starting to give up on Japan: a message from president Akio Toyoda" With a strong title, I believe many #people read it. I also received many sympathetic comments. However, some saw it as a sign that #toyota was moving outside Japan. Please don’t worry. I am not announcing about transferring head office outside Japan.
However, it is true that I felt strongly about something when I went overseas last year. It was the appreciation given to the #automotive industry. This is where there was a big difference between Japan and overseas.
There is a great appreciation overseas for the contributions to regional growth made by the #automotive industry. The happiest thing for me is to be asked for continued support. However, I was never able to feel this way in Japan.
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