The RAM 1500 Rebel G/T eTorque and RAM 1500 Laramie Night Edition Diesel star at the “Red Bull Abestone”

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Turin, July 12, 2022 – The second edition of the “Red Bull Abestone”, the fourth round of the FIM Hard Enduro World Championship organized by the expert driver Michele Bosi and his team, took place on the weekend of July 8-10.  Along mountain ridges and breathtaking valleys, in the magnificent setting of Abetone, Italy, Manuel Lettenbichlet of the KTM team put in a great performance and reached his third consecutive win, after victories at Xross and Erzberg, taking him to within striking distance of Billy Bolt at the top of the rankings.

Over the weekend, the public was not only able to admire the spectacular performances of the best Enduro drivers at this epic race which highlights technical ability and preparation, but also got the chance to witness two other stars: the mighty #ram 1500 Rebel GT e-torque in a Flame Red livery and the #ram 1500 Larami Night Diesel in a Diamond Black livery. These spectacular pick-ups were showcased in the KTM hospitality space and enthusiastically welcomed by fans and the sector’s experts.  After all, Enduro motorcycle racing fans and customers of the American pick-up both share a passion for power and agility on any terrain. The vehicles’ appearance was sponsored by AEC, the importer which can rely on a network of over 100 dealerships in 15 countries, and the specialized dealership OMS Auto.

The #ram 1500

The new #ram 1500 sets the uncompromising benchmark for durability, technology, efficiency and performance, with features never before offered in a #pickup #truck. The #ram 1500 provides over 3,500 kg of towing capacity and is designed to perform every towing and transportation task for leisure activities in the highest of comfort. Choosing the #ram 1500 means not giving up on anything: luxury, sophisticated technology, top-of-the-line performance, safety, functionality, and inimitable styling.

A mild-hybrid proposal for the best performance and greater efficiency

On the G/T model, the #ram 1500 offers a further series of accessories which had until now been reserved for the TRX version: paddle shifters behind the steering wheel, a high-performing console mounted shifter and a metal pedal kit. Plus, the special interiors have enveloping seats with the G/T logo. The model on show at Abetone had a 5.7-liter V8 engine with mild-hybrid eTorque assistance, which reduces fuel consumption and improves performance.

Distinctive style and the most in connectivity

The #ram 1500 Laramie Night offers the most in sophistication thanks to its exclusive style which is capable of appealing to European customers. The vehicle also offers superior innovation thanks to a series of innovative technologies and the Uconnect^® system which puts infotainment, navigation and vehicle settings within reach. The hi-tech features also include a completely customizable 12” touchscreen display and the most powerful audio system ever to be made available on a pick-up: 900 watts from Harman Kardon^® with 19 speakers.