Press release
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dicembre 06, 2021 - Renault
Renault reveals the name of its new SUV - Austral
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Renault has revealed that its new #suv will be called "Austral”.
Derived from the Latin word “australis”, #austral is a word that resonates in many European languages, including French, which is important for a brand proud of its roots.
According to Sylvia Dos Santos, Model-naming Strategy Manager within the #renault Global Marketing Department:
Austral conjures up the vibrancy and heat of the southern hemisphere. It's a name that invites travel and is perfect for an #suv. Its harmonious balance of sounds that are easy to pronounce and international.
Renault’s new #suv is high-tech, spacious and a pleasure to drive, bringing something new to the C-segment. The #austral can carry up to 5 passengers and comes with a 4.51m-long.
The #austral shows that #renault is on a mission to regain its SUV-segment foothold, following on from the Arkana and the new Mégane E-TECH Electric.
The #austral will replace Kadjar in the #renault range and go on sale to the general public in spring 2022.
Check out the “There once was a car named Austral” story for a behind-the-scenes look at Renault’s model-naming strategy.
1-2021 - Renault reveals the name of its new SUV - AUSTRAL
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