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As the second model of the next-generation of #lexus following the NX, #lexus held the world premiere of the new #lx today in the Kingdom of Saudi Arabia and the United Arab Emirates and the reveal video is available online. The new #lx, which embodies the brand's commitment to meeting the diversifying needs and lifestyles of customers, is scheduled to go on sale in Japan in early 2022.
Since its establishment in 1989, #lexus has always been committed to the spirit of innovation and has continued to take up the challenge of providing new technologies and value to its customers. Since its launch in 1996, the #lx has been well received as Lexus' flagship #suv due to its high-quality, ride comfort, and driving performance that can withstand all kinds of roads around the world. This has been achieved by refining the founding concepts of the #lx: "reliability", "durability", and "rough-road driving performance". The #lx has sold a cumulative total of approximately 500,000 units in more than 50 countries and regions as of the end of August 2021.
The new #lx is designed to provide vehicle occupants with exceptional comfort and enrich their life experiences. While maintaining a traditional body-on-frame structure to ensure reliability, durability, and d driving performance, it renews its characteristics by adopting the new GA-F platform, realizing a weight reduction of approximately 200 kg, and achieving a digitally-developed high-rigidity body. The new #lx will be available with either a high-output, high-torque 3.5-liter V6 twin-turbo gasoline engine. Electronically controlled brakes (ECB) and an electric power steering system (EPS) are also adopted to ensure customers will be able to enjoy Lexus-unique driving performance to the fullest, both on-road and off-road. These innovations, plus the adoption of two new available powertrains, will also contribute to improved environmental performance, reducing annual CO2 emissions when the vehicle is in use by approximately 20 percent on a global cumulative basis compared to the previous model, thus contributing to the realization of a carbon-neutral society. In harsh off-road environments, to promote a safer and more comfortable driving experience, the instrument panel features Lexus' first dual display with a 12.3-inch upper screen and 7-inch lower screen, as well as Back Underfloor View, which displays the area beneath the rear part of the vehicle as a world first*. The new #lx is more personalized, with the newly added "EXECUTIVE" grade, which is specially designed with four independent seats for elegant and safe travel on all kinds of roads, and the "OFFROAD" grade which is dedicated to Japanese market. In terms of styling, while pursuing a design that contributes to athletic performance and function (a design perspective that began with the new NX), ideal proportions are expressed through a blending of sophistication, power, and presence befitting a flagship #suv. Among other featured technologies, Lexus' first fingerprint-authentication push-start switch contributes to reducing the risk of theft.
MAIN PRODUCT FEATURES OF THE ALL NEW LX
TAKAMI YOKOO, CHIEF ENGINEER, LEXUS INTERNATIONAL
To meet the diversified lifestyles of our customers, we established the new LX's driving concept to be: "Ease and quality on any road in the world". We aimed to create a vehicle that, while possessing exceptional off-road performance, can be driven without hesitation on any road, whether in town, on the highway, or in a harsh environment, and that allows all occupants to travel in comfort. To raise its basic elements to a high level of quality, we focused on "real roads" and "aspiration". We refined the LX's traditional off-road performance through repeated "breaking and fixing" on harsh road, and our development team and drive-meister worked together to refine on-road performance through an uncompromising approach to building in the "Lexus Driving Signature", which provides a unique #lexus driving sensation that delivers linear response faithful to the driver's intentions. In doing so, we have achieved the highest level ever of compatibility between these two contradictory elements of vehicle performance. Also, to meet the diverse needs of our customers around the world, we are making available a four-seat EXECUTIVE grade and an OFFROAD grade. Each trim level, including the standard model, embodies the fruits of labor of the development team's passion and attention to detail. We invite you to experience the new #lx on real roads, built by the hands and aspirations of real people.
YOSHIAKI ITO, LEXUS INTERNATIONAL DRIVE-MEISTER
Through the use of a renewed platform and EPS, we have achieved on-road driving performance that lets you experience the #lexus character the moment you get behind the wheel and start driving. Especially, the steering sensation from the moment the vehicle begins to move and the way the vehicle handles from winding roads to high-speed driving were developed in cooperation with an off-road master drive to reflect the concept of rough-road driving control and to apply the knowledge gained from off-road driving to the improvement of on-road driving performance. Also, we repeatedly drove the vehicle off-road both within and beyond company premises to see if what we were doing would affect its driving capabilities on rough roads, as we aimed to achieve characteristic #lexus driving performance on any kind of road. The greatly evolved #lx will add even more color to the daily lives of our customers. Please look forward to it.
KAZUYUKI UENO, LEXUS INTERNATIONAL DRIVE-MEISTER (OFF-ROAD)
To make off-road driving safe and secure, and to allow customers to experience the high quality and comfort that is characteristic of #lexus, we repeated numerous test runs on various rough roads to create the off-road driving performance of the new #lx. To ensure that all occupants can travel comfortably, AHC and AVS have been finely tuned to provide an improved sense of contact with the ground on rough roads and a high-quality ride. Also, from the way the multi-terrain monitor is viewed to how Crawl Control is controlled, we have put much thought and care into making sure that our customers can enjoy their time with the #lx even in off-road environments. We hope that everyone can enjoy the driving performance of the #lx, which allows for the comfortable enjoyment of all kinds of roads around the world, both on-road and off-road.
Further information in the press release to download
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