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dicembre 17, 2019 - Jeep

Jeep® brand launches its Winter Experience in Champoluc

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  • In the heart of the magnificent Val d’Ayas, in Northern Italy, the Jeep® brand welcomes the winter season with test drives of its #4x4 range.
  • The iconic Wrangler and the entire Trailhawk range of off-road specialist models are the stars of the branded winter activities.
  • The new #Jeep Wrangler 1941, designed by Mopar®, a four-wheel drive model with a 100% street legal trim, fitted with #Jeep Performance Parts for enhanced off-road capability is also taking centre stage in Champoluc. 

The Jeep® brand is taking advantage of the winter season to kick off its seasonal event in Champoluc (Aosta), in the heart of the beautiful Val d’Ayas. For the second year in a row, CampZero, the Active Resort dedicated to mountain lovers will be the exclusive ‘home’ for the #Jeep winter activities in Italy.

Surrounded by the first snow of the season, a group of international media was able to get behind the wheel  of the entire #Jeep line-up of off-road specialist models last week. These were the iconic Wrangler in Rubicon and Sahara trims, and the entire Trailhawk family of best performing #Jeep #4x4 vehicles including Renegade,  Cherokee, Compass and Grand Cherokee. In particular, guests in Champoluc were offered the opportunity to appreciate the ‘stress free’ driving experience allowed by sophisticated #Jeep #4x4 systems - ranging from the Active Drive Low of Renegade to the high-performing Rock-Trac of Wrangler Rubicon - the #Jeep Selec-Terrain traction control system - and the advanced safety features, including Forward Collision Warning, Lane Departure Warning, Adaptive Cruise Control and Hill Descent Control.

The #Jeep #SUV lineup continues to enhance the driving experience also thanks to new personalization options offered by Mopar®, the FCA brand dedicated to aftermarket products and services for all of the Group’s vehicles. The #Jeep Wrangler 1941, designed by Mopar, was on display at CampZero and available for test drives. This four-wheel drive model with 100% street legal trim is fitted with #Jeep Performance Parts to further enhance Wrangler’s legendary off-road capability, and features a two-inch factory lift kit, performance rock rails, black door sill guard, splash guards, black fuel door, all-weather mats and optional snorkel. The kit’s design is enhanced by 1941 graphics on the bonnet. 

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