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novembre 07, 2019 - Lambretta

EICMA 2019: Lambretta

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Lambretta launches new flagship model: G325 Special

Innocenti SA, the owner of the iconic Italian #scooter brand #Lambretta, introduces its new flagship model at #EICMA 2019 in Milan. Furthermore, it reveals the introduction of a high-power electric #Lambretta planned for Delhi Auto Expo in 2020.

The long-awaited #gspecial has been the object of speculation for months, as the professional market expects #Lambretta to make a big step, further closing the gap with its main competitor Vespa. The new model is presented as concept-bike and will be finalized within the next months.

The #gspecial features a full steel monocoque architecture with interchangeable side panels, the iconic #Lambretta design and full rider interface. As special feature, the G325 Special is equipped with a ‘courtesy light’ integrated with the foot board. The light has the shape of the iconic #Lambretta logo, and will be automatically ignited when the rider approaches the vehicle.

In February 2020 the #gspecial high-power electric version will be launched at Delhi Auto Expo. #Lambretta wishes to celebrate its long-lasting warm friendship with the people of India by planning  the global introduction of the first electric #Lambretta in Delhi.

For the future, Innocenti is defining a clear strategy focusing on the further development of its electric scooters and motorcycles range. It will also invest in Hydrogen2 technology.

Lambretta strives to become the world number 1 within the Italian classic #scooter brand segment before 2028. With 610 dealers in 37 countries, #Lambretta has consolidated the world-wide recognition and appreciation of its 1947 Milan born lifestyle brand.

The current V-Special portfolio is being extended with two new colors. The 50, 125 and 200 fix fender editions will be available in a fresh turquoise or a straightforward grey with dynamic black stripes on the side panels. For the Thailand market a Special S-series will be introduced, anticipating on the modern preferences of the Thai youngsters.

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