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First-generation connected car for a life of new mobility
Straightforward new generation car integrated with connected functions for a fun drive
Toyota City, Japan, June 26, 2018―Toyota Motor Corporation (Toyota) announces the launch of the new #corollasport in Japan at #Toyota Corolla dealers nationwide. An Intelligent Manual Transmission (iMT) Corolla is scheduled for release in August.
With the advent of a new mobility society, the #automotive industry is changing significantly. The new #corollasport makes its debut as a first-generation connected car, connecting people, communities, and cars, while offering individually tailored services for safety, security, comfort, and convenience. The #corollasport is not just a means of transportation; it offers a brand new relationship between people and cars.
The #corollasport, faithful to its name, adopts a sporty design. As a global sports car backed by a total of one million kilometers of test driving in five continents, anyone in the world can enjoy driving it, whatever the environment.
The first-generation Corolla was developed with the passion to pave the way for a motorized society in Japan. Debuting in 1966 with the concept of 'mobilizing Japan,' the Corolla marks its 52nd anniversary this year. Today, Corolla has become a globally loved car, with longtime strong sales, boasting a total of over 46 million vehicle sales*3 in more than 150 countries and regions. Yoshiki Konishi, the chief engineer in charge of development, explains: "The Corolla has changed with the times. The new #corollasport continues the Corolla 'fun to drive' DNA and integrates connected functions toward the future of mobility. I want people to experience both the history and the future woven by the Corolla when they drive it."
Leading the way as a first-generation connected car and the 12th generation Corolla, the long awaited #corollasport, first unveiled in #newyork in March 2017, is now available in Japan, offering a brand new relationship between cars and people as a straightforward car for a new generation.
In #Toyota Corolla dealerships nationwide, customers can enjoy Events that connect with the Corolla Sports name, such as e-sports experience.
Sales OutlineTsutsumi Plant, #Toyota Motor Corporation
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