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marzo 27, 2018 - Fiat

FIAT Brand Introduces New 2018 Fiat 500 Urbana Edition

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  • New 2018 #Fiat #500 Urbana Edition to be displayed at 2018 New York International #auto Show
  • Urbana Edition offers unique, urban look with: Black-trimmed exterior lights, 16-inch hyper-black aluminum wheels, black Sport Cloth front bucket seats with silver accent stitching
  • Available in five colors: Pompei Silver, Bianco White Ice, Perla White Tri-coat, Granito Gray and Metallo Gray
  • 2018 #Fiat #500 Urbana Edition joins #Fiat #500x Urbana Edition and #Fiat #500L Urbana Edition
  • 2018 #Fiat #500 Urbana Edition will be available in #Fiat studios this spring

March 26, 2018 , Auburn Hills, Mich. - On the heels of announcing an all-turbo #500 lineup, the #Fiat brand announced today the new 2018 #Fiat #500 Urbana Edition. The latest entrant to the Urbana lineup will be on display at this year’s New York International #auto Show.
 
“With an all-turbo #Fiat #500 lineup in 2018, our Italian-designed, fun-to-drive icon now comes standard with more horsepower than any of its competitors,” said Steve Beahm, Head of Passenger Car Brands, Dodge, SRT, Chrysler and #Fiat#fca North America. “With the addition of our new #Fiat #500 Urbana Edition, we’re creating a new #custom, personalized option for our customers.”
 
2018 #Fiat #500 Urbana Edition
Available on 2018 #Fiat #500 Pop hatchback models, the #Fiat #500 Urbana Edition offers a number of ways for #Fiat customers to display their personality and stand out from the crowd. Unique highlights include features such as black-trimmed exterior lights and 16-inch hyper-black aluminum wheels that display signature Urbana Edition elements, adding to the classic Italian #Fiat #500 style.
 
Inside, sleek interior cues include black Sport Cloth front bucket seats with silver accent stitching and a black instrument-panel bezel adding to the fun-to-drive environment.
 
Available exterior paint colors include Pompei Silver, Bianco White Ice, Perla White Tri-coat, Granito Gray and Metallo Gray.
 
The 2018 #Fiat #500 Urbana Edition will arrive in #Fiat studios this spring.
 
2018 #Fiat #500L Urbana Edition
The 2018 #Fiat #500L Urbana Edition adds a unique look to #500L Trekking models, with 17-inch black aluminum wheels, black exterior mirrors and a black roof. Six exterior paint colors are available with the package: Blu Denim, Blue Tornado, Bronzo Metallizato (Bronze Metallic), Arancio Pastello (Pastel Orange), Bianco (White) and Giallo (Yellow).
 
The #500L Urbana Edition is available on 2018 #500L Trekking models for an additional $395 and is available in #Fiat studios now.
 
2018 #Fiat #500x Urbana Edition
Based on the #Fiat #500x Trekking model, the 2018 #500x Urbana Edition features Miron black-painted mirror caps, door handles, tail-lamp surrounds, tailgate release and skid plate, all highlighted with the copper-accented side molding and #500x logo. The 18-inch matte black and Miron wheels are also accented with a copper center cap, while Mopar side moldings, black side roof rails and dark headlamp surrounds add to the #500x Urbana Edition’s head-turning appearance.
 
Inside, the #500x Urbana Edition features limited-edition seats with black Castiglio chevron-patterned fabric, black textured instrument panel with a copper #500 logo, black-painted center console and door-panel bezel, and Miron-painted radio and vent bezels.
 
The #500x Urbana Edition package is available for $845 on both front-wheel-drive and all-wheel-drive 2018 #500x Trekking models, which start at $23,685 and $25,585 U.S. MSRP respectively (excluding destination). The 2018 #Fiat #500x Urbana Edition is available in #Fiat studios now.
 
About the #Fiat 500
Reminiscent of the original Cinquecento, the #Fiat #500 lineup goes all-turbo for 2018 with the 1.4-liter MultiAir Turbo engine that delivers 135 horsepower and 150 lb.-ft. of torque plus a sportier appearance now standard on all models. Since its initial launch in 2007, more than 1 million #Fiat #500 vehicles have been sold in more than 110 countries. The model’s popularity is the result of the #Fiat 500’s ability to deliver unmatched personalization options with advanced solutions in terms of quality, engine performance and passenger comfort. In addition to success on the global sales front, the #Fiat #500 has earned more than 80 international awards.
 
Building on the excitement of the #Fiat #500 (Cinquecento), the 2018 #Fiat #500 Abarth is designed for track-day enthusiasts and driving purists who want the ultimate high-performance small car with the pedigree of an exclusive Italian exotic. With its 1.4-liter MultiAir Turbo engine that delivers up to 160 horsepower and 183 lb.-ft. of torque, Abarth-tuned suspension and brake systems, race-inspired design, and technology features not traditionally included on a small car, the #Fiat #500 Abarth unleashes legendary Italian performance heritage to American streets.
 
About the #Fiat 500X
The 2018 #Fiat 500X delivers the Italian design and engaging driving dynamics that are synonymous with the #Fiat brand. The #500x offers an advanced all-wheel-drive system, functionality, and a full array of safety, comfort and convenience features. The small #crossover features two engine options, an available nine-speed automatic transmission, and an all-wheel drive system with a disconnecting rear axle for improved fuel efficiency. Loaded with up to 70 advanced safety and security features, the #Fiat #500x is available in three trim models and 12 exterior colors to offer the personalization options that #Fiat vehicles are known for.
 
About the #Fiat 500L
Building on the style, efficiency and driving enjoyment that has made the #Fiat #500 an icon, the 2018 #Fiat 500L expands the Cinquecento’s appeal by offering 42 percent extra interior space with comfortable seating for five, engaging driving dynamics and a 160-horsepower 1.4-liter MultiAir Turbo engine, all wrapped in contemporary Italian design.
 
About #Fiat Brand
The #Fiat brand stands for discovery through passionate self-expression. That philosophy is embodied by the iconic #Fiat #500 or Cinquecento – a small car that lives big. Italian at heart and rooted in a rich heritage, the #500 is sold in more than 100 countries and is synonymous with modern, simple design blending form, function, technology and a pride of ownership that is genuine.
 
In North America, the #Fiat #500 was introduced in March 2011 and was soon followed by the #Fiat 500c (Cabrio), the high-performance #Fiat #500 Abarth and Abarth Cabrio, the fully electric #Fiat 500e, the five-passenger #Fiat #500L and the all-wheel-drive #500x #crossover. The #Fiat brand continues to expand with the introduction of the #Fiat 124 Spider, a revival of the iconic roadster that combines Italian style, performance and engaging driving dynamics.

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