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DEARBORN, Mich., Oct. 19, 2017 – When it comes to workplace charging, #ford has found that if you build it, they will come, and they will charge.
They are U.S. and Canadian #ford employees, who say the company’s 200 current charging stations at 50 facilities have given them the confidence to buy or lease an electric vehicle without worrying where they can charge away from home. More than six in 10 employees who drive electric vehicles say Ford’s workplace charging network influenced their purchase or lease decision.
As a result, #ford is tripling the number of North American workplace charging stations to 600 in the next two years. Within a year, the network will double.
“Work is the second most likely place people charge their electric vehicles,” said Steve Henderson, #ford sustainability and vehicle environmental matters manager. “If we give people the ability to charge when they’re at work, we can significantly up the potential for mass market adoption of electrified vehicle technology.”
Henderson and his team conducted a study on employee charging and driving behaviors from January 2014 to September 2017, initially collecting data using the MyFord Mobile® smartphone app, Ford’s charging network and employee surveys. In a presentation at the 30th International Electric Vehicle Symposium and Exhibition in Stuttgart, Germany, Henderson delivered insights the data revealed and stressed the significance of a workplace charging network.
An important finding suggests that for some employees – particularly those stationed at one facility for an entire day – having to move their vehicles once they are fully charged constitutes a serious downside to driving electric. So #ford is expanding its network to accommodate existing demand and anticipated greater adoption of electrified vehicles.
New employee charging stations will aid an ongoing effort to understand where and when people charge their electric vehicles whether at work, home or while running errands.
Among other findings the study revealed:
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