Press release
296KB
february 24, 2015 - Citroen
CITROËN at the 2015 Geneva Motor Show - 50 million vehicles and still driven by creativity!
- CITROËN: a brand with a unique identity, celebrating the sale of 50 million vehicles since its founding.
- World first: New CITROËN Berlingo Multispace and Berlingo MOUNTAIN VIBE CONCEPT.
- New vehicles: New C4 range and C3 Picasso Black Top.
- An extensively renewed range based on pure, optimistic styling, comfort, peace of mind and intelligent technology.
Creativity, boldness, and an occasional touch of cheek. Such are the ingredients that have built the success story of CITROËN over the past 95 years and more! A success illustrated in spring 2015 by a symbolic result: 50 million vehicles with the double chevron stamp sold since the brand's founding. A recognised signature, symbolising vehicles of strong styling, comfortable, ingenious, functional and easy to live with, and a range of innovative services.
CITROËN has always harnessed "creative flair and technology to enhance well-being". Today, it is drawing upon its DNA to restate its identity: a creative brand, different from the rest, promoting positive, relaxed mobility and a more straightforward relation to cars through its products and services as well as through its network. The models and concepts presented on the CITROËN stand at the Geneva Motor Show reflect this momentum. Drawing on the brand identity, they deliver pure and optimistic design, comfort and peace of mind, along with intelligent technology.
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