Blauer HT returns to the trade fair, and does so to amaze once again … with a unique, innovative #show.
The 78th EICMA, better known as the Milan Motorcycle #show, the world’s biggest international motorcycle trade #show will take place from 23 to 28 November 2021 in the Fiera #milano pavilions in Rho.
Once again this year, #blauer HT will amaze visitors, and will do so with a stand where the absolute star of the #show will be a mega video wall, “The Box”, which will recount the brand’s entire line-up of products and lifestyle with a series of fantastic images and incredible videos.
To surprise the public, #blauer HT, which has always been innovative and alternative in its presentation, will create the illusion of a 3D environment with special effects every 15 minutes on its stand.
Energy, speed and color are all signature elements of the brand’s lifestyle, and will be well represented by this unique virtual view.
Digitization as they key element of #blauer HT's return to the fair will give the public the opportunity to admire the brand's new products for the 2022 season on the stand.
Among the many products will be the Solo and Hacker helmets now in a BTR (Bluetooth ready) version developed in collaboration with Gemini, and the brand new Sniper and Bet helmets.
Sniper is a full face helmet with double size shell from XXS to XL in high impact ABS with NACA air intakes Bet is a demi-jet in fibre glass also with double size shell XS to XL. Both are available for the 2022 season and will be among the very few products on the market to already have ECE 06 approval.
We look forward to seeing you in Pavilion 13, Stand C56, ready to share this unique experience on social networks.
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