Toyota City, #japan, June 22, 2018―Toyota Motor Corporation (Toyota) announces the launch of its completely redesigned #Century in #japan and the start of sales at all nationwide "Toyota" dealers (including for the Tokyo area Toyopet and "Toyota" dealers).
The #Century debuted in 1967, and was released to commemorate the 100th birthday of Sakichi Toyoda, founder of the #Toyota Group. For more than 50 years the #Century has served as the chauffeur-driven model of choice for #japan and remains a favorite among executives across all industries.
The new 3rd generation #Century sees its first full redesign in 21 years. The development theme blends the concepts of legacy and evolution. It carries on the tradition of master craftsmanship and high-quality monozukuri (all-encompassing manufacturing) while the hybrid system realizes high-demand environmental performance, and an interior and exterior design injects new charm into the #Century in line with its heritage. The new #Century features advanced equipment and comfort amenities suitable for a luxury car, and numerous improvements have been made to achieve serenity and cruising stability.
Monthly sales target for Japan50 units
Assembly PlantHigashi-Fuji Plant, #Toyota Motor East #japan Inc.
Manufacturer's Suggested Retail Price19,600,000 yen (Includes consumption tax and does not include recycling fees. Separate pricing applies for Hokkaido and Okinawa.)
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