American #honda Motor Co., Inc. today reported a new April sales record of 148,829 #honda and Acura vehicles, an increase of 14.4 percent for the month. Year to date American #honda sales reached 506,532, up 9.2 percent. The #honda Division set a new monthly record with 132,623 units sold in April, an increase of 15.1 percent compared to April 2015 with year to date sales up 10.5 percent. Acura Division sales totaled 16,206, an increase of 9 percent in April with year to date sales reaching 54,081.
Honda
With strong and balanced demand across the lineup, #honda broke several records in April including posting best ever April sales results and setting a new light truck record. #honda cars also notched healthy gains with record sales of the all-new Civic along with strong Accord sales.
"The strong cadence of new #honda cars and light trucks coming to market is clearly resonating with customers," said Jeff Conrad, senior vice president and general manager of the #honda Division. "With the all-new Ridgeline truck coming to market this summer, we will add another segment to our lineup and further accelerate our strong sales momentum in 2016."
Acura
Acura strengthened its position in the luxury vehicle segment as the brand experienced strong sedan and record light truck sales in April. The Acura light truck lineup posted its best April sales on record sales of the RDX luxury SUV. Acura sedans racked up sales of over 5,500 units on the strength of the ILX gateway sedan and TLX performance luxury sedan.
"Acura performance sedans and SUVs continue to gain momentum and market share in their segments," said Jon Ikeda, vice president and general manager of the Acura division. "Our lineup will further strengthen this summer when the restyled and reengineered MDX hits Acura dealerships."
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