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march 22, 2016 - Dodge
Dodge Challenger Earns 2016 TrueCar Pre-Owned Value Award
- Dodge #challenger receives 2016 TrueCar Pre-Owned Value Award powered by ALG in “Sportscar” segment
- TrueCar Pre-Owned Value Awards recognize 2014 model-year vehicles sold in 2016 that are expected to retain the highest value over the next three years
- The #dodge and SRT brands offer the most complete lineup of muscle cars in the market today, ranging from the 305-horsepower #challengersxt to the 707-horsepower #challenger Hellcat
March 22, 2016 , Auburn Hills, Mich. - The #dodge #challenger is the winner of a 2016 TrueCar Pre-Owned Value Award in the “Sportscar” category.
Powered by ALG, the TrueCar Pre-Owned Value Awards recognize 2014 model-year vehicles across 27 segments that are selling in 2016 and are expected to retain the highest percent of their value over the next three years.
“The #dodge #challenger set its seventh consecutive all-time record sales year in 2015, which means sales have continued to increase every single year since it was re-introduced in 2009,” said Tim Kuniskis, Head of Passenger Car Brands – #dodge, SRT, Chrysler and FIAT, FCA – North America. “This TrueCar Pre-Owned Value Award is a testament to the fact that those Challengers sold several years ago continue to deliver that visceral driving experience and pride of ownership that muscle car enthusiasts demand."
TrueCar Pre-Owned Value Award winners are determined through careful study of used vehicle performance and forecasted future value driven by brand outlook, #product competitiveness and other key metrics. Brands eligible to receive an award must have vehicle entries in at least four different segments.
“By offering an exciting driving experience and more interior space versus its competitors, the #dodge #challenger appeals to a broad base of consumers,” said Jim Nguyen, EVP of TrueCar and General Manager of ALG. “The Challenger's retro design combined with updated technology has not only been successful in the new car market, it’s allowed the #challenger to maintain a strong presence in the used market, resulting in high resale values.”
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