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INFINITI and the #boston Athletic Association (B.A.A.) enter into a multi-year sponsorship agreement naming the luxury automaker as the official #sponsor of the #boston Marathon weekend events. The all-new 2019 #infiniti #qx50 is the official vehicle of the 2018 #boston Marathon and will lead marathoners to the finish line. #infiniti will donate $10,000 to the Semper Fi Fund in honor of community hero Deb Kerr and her service to those in the Armed Forces. #boston (March 26, 2018) – #infiniti and the #boston Athletic Association (B.A.A.) today proudly announced the beginning of a multi-year sponsorship agreement, naming the all-new 2019 #infiniti #qx50 as the official vehicle of the B.A.A.’s four premier running events – the #boston Marathon, B.A.A. 5K, B.A.A. 10K, and B.A.A. Half Marathon. “The excitement that surrounds the #boston Marathon is remarkable — from the exceptional athleticism of each runner, to the chants and high fives from the fans who cheer them on with every step — and this is exactly the level of excitement we aim to deliver with each of our vehicles,” said Tedros Mengiste, east region vice president, #infiniti USA. “We are excited to be a part of this elite #event and to have our all-new #qx50 lead the marathoners to the finish line.”
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