Cookie Consent by Free Privacy Policy website McLaren Automotive set to debut McLaren Senna in China at 2018 Beijing Auto Show
april 24, 2018 - Mclaren

McLaren Automotive set to debut McLaren Senna in China at 2018 Beijing Auto Show

  • New #mclarensenna to make its debut on Chinese soil
  • McLaren planning to double sales in China this year compared to last year
  • McLaren, working with Chinese craftspeople, to launch limited run of 570GT cars created in collaboration with well-known Chinese designer

McLaren #automotive, the British sportscar and supercar maker, is set to return to the Beijing Auto Show (April 25 to May 4) where the #mclarensenna will make its debut on Chinese soil and the brand will pull the covers off a unique limited run of 570GT cars.

McLaren’s split-level stand will feature five of the brands latest sportscars and supercars from each of the now well-established product family of Sports Series, Super Series and Ultimate Series.

True to the legendary abilities of the racing driver whose name it bears, the #mclarensenna has been designed, engineered and developed to be the ultimate road-legal #mclaren track car. With 800PS (789bhp) and 800Nm (590b ft) from its 4.0-litre, twin-turbocharged V8 – McLaren’ s most powerful-ever internal combustion engine in a road car – and the ability to generate a staggering 800kg of downforce, the 1,198kg* #mclarensenna delivers the purest possible connection between driver and car.

Performance is breathtaking. The #mclarensenna can cover 0–100km/h (62mph) in 2.8 seconds; 0-200km/h (124 mph) is achieved in just 6.8 seconds and a standing quarter-mile (402m) in only 9.9 seconds. Impressive though the straight-line acceleration and maximum speed of 340km/h (211 mph) are, the true depth of the performance credentials of the new Ultimate Series #mclaren will be revealed when it calls on downforce of up to 800kg on a circuit, against the stop-watch.

McLaren will also unveil details of an exciting collaboration with a Chinese designer on a limited run of 570GT Sports Series cars that makes use of traditional Chinese craftsmanship. The limited run will be exclusively retailed in the country, incorporate traditional Chinese elements with a modern twist alongside hand-crafted panels from a traditional Chinese embroidery master.

McLaren #automotive has a growing presence in the Chinese market. With imports of the new 570S Spider and 720S expected to begin shortly, the company expects to double sales there this year and plans to add a retailer in Xiamen this year along with updated showrooms in both Guangzhou and Shenzhen.

“It is a great honour for us to return to China and Beijing will provide the perfect backdrop to unveil the new #mclarensenna for the first time to the important Chinese market. #mclaren #automotive is now recognised as an innovator that pushes the technical boundaries in areas such as hybrid powertrain, lightweight materials, the use of virtual reality and beyond and the #mclarensenna recognises this indomitable spirit.

“McLaren is set to import new models, expand our retailer network, boost investment and grow sales in China, all while working closely with local businesses, designers and craftspeople to jointly celebrate British and Chinese culture of which the soon to-be unveiled 570GT run will provide a perfect demonstration,” commented Jolyon Nash, Sales and Marketing Director for #mclaren #automotive.

Ends

Notes to Editors:

A selection of high resolution images accompanying this release is available to download from the #mclaren #automotive media site – cars.mclaren.press

About #mclaren #automotive:

McLaren #automotive is a creator of luxury, high-performance sportscars and supercars.

The company, launched in 2010, is now the largest part of the #mclaren Group.

Every vehicle is hand-assembled at the #mclaren Production Centre (MPC) in Woking, Surrey, England.

The company has three defined product families: Sports Series, Super Series and Ultimate Series which are retailed through over 80 retailers in 30 markets around the world.

McLaren is a pioneer that continuously pushes the boundaries. In 1981, it introduced lightweight and strong carbon fibre chassis into Formula 1 with the #mclaren MP4/1. Then in 1993 it designed and built the #mclaren F1 road car - the company has not built a car without a carbon fibre chassis since. As part of the Ultimate Series, #mclaren was the first to deliver a hybrid hypercar, the #mclaren P1™.

Announced in 2016, the company’s Track22 business plan will see the company invest £1billion in research and development to deliver 15 new cars or derivatives by the end of 2022, of which at least half will be hybrids.

2017 saw the company launch further models in line with Track22 including the second-generation Super Series, the 570S Spider and the #mclarensenna.

To support the development, engineering and manufacture of its range of innovative sportscars and supercars, #mclaren #automotive partners with world leading companies to provide specialist expertise and technology. These include AkzoNobel, Kenwood, Pirelli and Richard Mille.

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