Press release
33KB
december 07, 2017 - Jaguar Land Rover
Jaguar Land Rover volunteers make life-saving maps
In Jaguar Land Rover’s largest ever volunteering activity, more than 150 employees have taken part in the company’s first ‘Mapathon’ event plotting roads, rivers and buildings across a sprawling area in the Kurigram District of Bangladesh using satellite imagery.
- Jaguar Land Rover and the Red Cross celebrate International Volunteer Day with digital ‘Mapathon’ project
- Over 150 employees volunteer to help the Red Cross offer aid, water and immunisations in Bangladesh
- In 2016, over 10,000 #jaguarlandrover employees took part in volunteering initiatives
In Jaguar Land Rover’s largest ever volunteering activity, more than 150 employees have taken part in the company’s first ‘Mapathon’ event plotting roads, rivers and buildings across a sprawling area in the Kurigram District of Bangladesh using satellite imagery. The event marks International Volunteer Day and celebrates a 64 year partnership between #jaguarlandrover and the Red Cross.
Jaguar Land Rover employees join a global community of volunteers mapping areas where humanitarian organisations, such as the Red Cross, are helping vulnerable people. Bangladesh was chosen to support the Red Cross’ work in the area to implement disaster risk reduction activities and increase resilience of communities.
jlrmapathon
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