Cookie Consent by Free Privacy Policy website 15 years of smart BRABUS: Added dynamism for the city
july 31, 2017 - Smart

15 years of smart BRABUS: Added dynamism for the city

smart-BRABUS GmbH is a joint venture between #smart and BRABUS and stands for premium #automotive refinement. To mark this anniversary, #smart is releasing an exclusive "15th anniversary edition" special model (fuel consumption, combined: 4.6-4.1 l/100 km; CO2 emissions, combined: 104-96 g/km; alternatively electrical consumption, combined: 12.9 kW/100 km; CO2 emissions, combined: 0 g/km) in a limited edition of 150 vehicles. A special feature is the individual paint finish in anniversary silver.
The 50:50 joint venture between #smart and BRABUS was established in March 2002. The CEO of smart-BRABUS GmbH is BRABUS founder Bodo Buschmann. The #smart BRABUS 1st Edition is presented at the Geneva Motor Show - initially as a design study. By June 2002 things had moved on: the 1st Edition became available in both coupé and cabrio form. Its distinguishing characteristics include an engine that has been uprated to 52 kW (70 hp), a sporty body kit and exclusive interior appointments featuring leather and carbon fibre. It is produced in a limited edition of 500 vehicles.
This recipe for success has been systematically followed and developed over the ensuing 15 years: #smart BRABUS is synonymous with sports cars for the city. With added output, sporty suspension components and an exclusive look, both inside and out. Since March 2012, the more unusual customer requests have been met on an even more individual basis by #smart BRABUS tailor made.
#smart boss Annette Winkler says: " 15 years of #smart BRABUS – a truly successful example of how major industry and smaller companies can work together in a way that allows each of them to display their individual strengths. The result is a company that is passionate about cars and about #smart; highly competent, creative and really fast at turning ideas round. This anniversary gives us an opportunity to celebrate countlessly many one-off smarts, a vast amount of fun at the wheel, our enthusiastic customers and commercial success." BRABUS CEO Bodo Buschmann: "15 years of cooperation with #smart have meant, for us, 15 years of creativity, joy and success. The idea of the exclusive small car has prevailed."
Anniversary marked by an exclusive gem: the "15th anniversary edition"
The defining characteristics of #smart BRABUS are evident in the exclusive edition model released by #smart BRABUS to celebrate 15 years of collaboration. The #smart BRABUS "15th anniversary edition" looks stunning. The hallmarks of the edition model are its comprehensive package of appointments as well as its individual paint finish 

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