New PEUGEOT Pick Up : PEUGEOT returns to the pick-up market

The brand unveils the new #peugeot #pickup. This signals the return of #peugeot to the pick-up market within the African continent to accelerate the internationalisation of the Brand. Benefiting from a remarkable level of roominess and equipment, the new #peugeot #pickup fulfils the fundamental needs for robustness, endurance and #4x4 drivetrain in the segment. It is aimed at customers who desire a work tool that is reliable in every circumstance, easy to use and maintain, which allows for a flexible combination of professional and family activities.

The new #peugeot #pickup goes on sale in September.

The new #peugeot #pickup with a length of 5.08m is part of the double cab compact pick-up segment. This segment represents 10% of the target market, including the North African and West Sub-Saharan African countries, which is a volume of about 56,000 units a year. There, diesel engines and #4x4 transmission occupy dominant places in the market with 92% and 77% respectively.

The new #peugeot #pickup is proof of the Brand’s ambitions for a return to the pick-up market as part of its international growth. #peugeot is revisiting its history in the pick-up segment, particularly in Africa, dating back to the #peugeot 403 Camionnette-Bâchée of 1956, the #peugeot 404 Camionnette-Bâchée of 1967, and then the #peugeot 504 Pick-up which succeeded it until 2005, the last year of production in Nigeria.

With a high body belt line, a vertical front, a horizontal bonnet and a large ground clearance (210 to 215 mm, depending on model) the new #peugeot #pickup possesses all of the fundamentals of the pick-up universe.

At the centre of its large grille is the emblem of the lion: the image of all the new SUVs of the brand. The #peugeot lettering stamped on the rear panel echoes its illustrious forebears, #peugeot 404 and 504 Pick-up.

Thanks to its simple and robust design, the new #peugeot #pickup is a functional work tool that's durable and reliable over all terrains.

The cab and the rear compartment are fixed on a ladder chassis with a rigid rear axle, four-bladed springs and YOKOHAMA tyres as standard. These assets assure reliability and endurance, adapted to the load and use on all terrains in every condition.

The load zone has a bed that is 1.40m long and 1.39m wide, equipped with anchoring hooks on the outside. The side walls and the real panel are completely covered with a protective resin which adds to the rigidity and robustness of the whole vehicle. The maximum payload of the vehicle is 815 kg.

The new #peugeot #pickup has a performance drivetrain adapted to the needs of the core market. Its longitudinal 2.5l common rail turbo diesel engine develops 115bhp and 280Nm, combined with a manual 5-speed gearbox. It is available in #4x4 and 4x2 versions.

The drivetrain of the 4x2 version is linked to the rear wheels via a longitudinal drive shaft and a differential positioned within the rear axle. With the load resting above the rear driven wheels, the more the vehicle is loaded, the better it uses the drivetrain.

The #4x4 version is engaged using a special lever to transmit some of the power to the front drivetrain. This allows the driver to make a selection where needed, whether in normal #4x4 4H (4 High) mode or in the 4L (4 Low) mode at short speeds. Thanks to a reducer, extra torque can be applied at very slow speeds to manoeuvre out of the most extreme driving situations.

The #4x4 version therefore gives the new #peugeot #pickup versatility, easy use in every weather condition and over every terrain.

Focused on reliability and ease of use, the new #peugeot #pickup offers many features as standard.

Therefore, manual air-conditioning, electric windows, radio with CD player and USB port are present at all levels. For safety and ease of driving, the new #peugeot #pickup is equipped as standard with an ABS braking system with brakeforce distribution, rear parking aids, passenger and driver air bags, plus electrically adjustable exterior mirrors.

The #4x4 version is distinguished by a chrome bow at the level of the bed, roof bars and lateral footboards.

The most spacious and accommodating passenger interior in its class, with rear-seat roominess of 1,738 mm and knee space of 62 mm, it ensures passenger comfort for both professional and private use.